About april

About april

About april

About april

About april

Taxes will power the next evolution in fintech

april is leading the way
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Our why?

Our why?

Our why?

Our why?

Our why?

One-size-fits-all tools are taking taxpayers nowhere

$11 billion* spent on filing tools. 6.5 billion** hours filing taxes — in just one year. Americans are losing precious time and money navigating the ever-growing complexity of taxes. With the tax code getting longer every year, it’s getting exponentially harder for new companies to introduce viable solutions and even more difficult for taxpayers to keep up.  We’re here to change that.

*Source: CBS News
**Source: American Action Forum

Our Mission

Our Mission

Our Mission

Our Mission

Our Mission

We’re shattering the status quo to help Americans climb the ladder

We’re breaking through the red tape of a complex industry with the power of AI. And we believe a personalized, embedded tax experience will help more Americans take control of their finances. With smarter tax tech, we can go beyond the idea of financial wellness — and help every taxpayer achieve financial greatness.

Our Team

Our Team

Our Team

Our Team

Our Team

Meet the people who power april

Ben Borodach

Co-founder & CEO

Ben started his career consulting for the largest US financial services firms at Deloitte, but he’s really an entrepreneur at heart. Ben went on to incubate a number of cybersecurity & fintech businesses that sold to Paypal and Bitsight.

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Daniel Marcous

Co-Founder & CTO

Daniel started his data science career in the Israeli Defense Force, leading a lot of things he probably can’t tell you anything about. He then went on to a lead data science position at Google Israel, later holding a CTO role at Waze.

Meet the all-star team of advisors and investors who supported us from the start

Rakefet Russak-Aminoach

Former CEO of Bank Leumi, KPMG Israel

Jeff Cruttenden

Co-founder, Acorns

Ronen Assia

Co-founder, eToro

Shai Wininger

Co-founder / CEO, Lemonade

Eli Broverman

Co-founder, Betterment

Lowell Putnam

Co-founder, Quovo
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Careers

Careers

Careers

Careers

Careers

Join our growing team and help change the future of taxes

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